Project
Identity for Nighthawk, an innovative small business dreaming of changing the world one custom metal build at a time.
Approach:
The aesthetic of the identity is inspired by the welding process and the creative spark that drives the Nighthawk team.
Identity:
The idea of the logo combines the sparks of welding with the shape of a nighthawk to create an iconic mark. The mix of continuous and dashed lines is intentional and a reference to all the engineering and planning that support each Nighthawk project.
